Blog and Updates

We’ve launched Foodie Favourites with Black Hawk — the UK’s first multi-brand hospitality gift card, giving our operators access to the £8bn gifting market, £300m+ One4all spend, and launching in Tesco this October.

Here at Toggle, we’re all about helping hospitality brands be part of those memorable moments for your customers and add to your revenue while you’re at it. So we challenged our fulfilment partner to launch a brand-new product: Greetings Gift Cards.

With over £1.3 million in Father’s Day gifting through Toggle, 2025 proved that last-minute shoppers, simple campaigns, and occasion-specific promos still drive serious results.

‍Gift cards aren’t just a seasonal thing. They’re a year-round opportunity that can boost your revenue with little effort.

How did sales shape up? What trends stood out? And what can we take away for next year?

Discover how sustainable gift cards from Green Gift Cards and Toggle are transforming gifting into a planet-friendly practice for every occasion.

Leverage National Days to engage customers, boost visibility, and drive sales with creative campaigns that align your brand with popular celebrations.

Look back on our month of November.

Smooth sailing for Black Friday on Toggle! 🚀

Take a look back at the month of September

‍Find out more about issuing Toggle codes via your Airship platform.

Discover how Toggle can handle your print and fulfilment needs with custom-designed, eco-friendly options.

Discover how Father's Day sales soared by 56% and £1 million in gift cards sold. Click to uncover key insights for boosting your sales!

How to boost your gift card sales for Father's Day 2024

This year we’re expecting there to be a massive 177% surge in total hospitality gift card sales leading up to Mother’s Day compared to last year

Spaceman Marketing's founder Alan Armstrong dishes out his 6-3-6 marketing plan!